Morgan Stanley released a technical research report, believing that there is about a 70% to 80% chance that the share price of Bilibili (BILI.US) will increase in the next 60 days. The broker gave Bilibili's US shares a target price of US$15 and an Equal-weight rating.
Morgan Stanley forecasted Bilibili to raise its 3Q guidance when it releases its 2Q results in August, reflecting advertising revenue from its gaming vertical. Meanwhile, the broker estimated that Bilibili's 3Q game revenue will grow by more than RMB700 million QoQ, implying a YoY growth of more than 70%, which was mainly driven by the new game “San Guo: Mou Ding Tian Xia” released on 13 June.
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