Netflix stock falls as revenue guidance disappoints

　　Netflix (NFLX) reported second quarter earnings that beat expectations on Thursday but the stock fell as much as 6% in after hours trading after the streaming giant missed revenue expectations for the current quarter.

　　Revenue beat Bloomberg consensus estimates of $9.53 billion to hit $9.56 billion in Q2, an increase of 16.8% compared to the same period last year, as the streamer continued to lean on revenue initiatives like its crackdown on password sharing and ad-supported tier, in addition to last year's price hikes on certain subscription plans.

　　But Netflix guided to third quarter revenue of $9.73 billion, a miss compared to consensus estimates of $9.83 billion.

　　Diluted earnings per share (EPS) also beat estimates in the quarter with the company reporting EPS of $4.88, above consensus expectations of $4.74 and well ahead of the $3.29 EPS figure it reported in the year-ago period. Netflix guided to third quarter EPS of $5.10, ahead of consensus calls for $4.74.

　　Subscribers also came in strong with another 8 million-plus subscribers added on the heels of key programming like the latest season of “Bridgerton.”

　　Subscriber additions of 8.05 million beat expectations of 4.7 million and follows the 9.3 million net additions the streamer added in the first quarter. The company had added 5.9 million paying users in Q2 2023.

　　Leading up to the earnings release, Netflix's stock has been on a tear with shares are up more than 30% since the start of the year.

　　In May, Netflix announced it won the streaming rights to two NFL games set to air on Christmas Day as part of a three-season deal. The company also told advertisers at its May Upfront presentation that its ad tier has reached 40 million global monthly active users — a significant jump from the 15 million users the company revealed back in November and a 35 million-user increase compared to the year-ago period.

　　The growth comes as the streamer has raised the prices of its ad-free subscriptions in an attempt to lure more users to its ad-supported offering. Netflix's password-sharing crackdown has also lifted top-line growth and increased the platform's overall subscriber base.

　　But it hasn't been an entirely smooth trajectory upward. In April, Netflix said it would stop reporting subscriber figures, along with a key profitability metric, average revenue per member, or ARM, beginning next year.

　　That's raised concerns about the company's long-term subscriber growth and whether or not recent growth momentum can be sustained over the long term.